A 360 campaign for Tang Egypt that shifts Tang from being a drink people usually consume at home to a refreshing drink they can prepare anywhere. With Tang’s new small sachet, all you need is a bottle of water: pour, shake, drink. Whether you are on a road trip, at football training, or chilling by the pool, Tang is now ready whenever and wherever you are. We launched this news in the most entertaining way through a TVC, social assets, and printed material.

Client

Tang

Services

Integrated Campaign

Role

Senior Art Director

Year

2026